AI Brief Workflow

Campaign Execution Brief

Welcome! This brief initializes your automated campaign pipeline. The provided data directly feeds our AI engine to generate testing architecture, ad creatives, and your client portal.

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Step 1 / 3

1. Campaign Fundamentals

Define the client, core objective, and timeline.

Client / Brand Name *

Campaign Name *

Primary Objective *

Business Logic *

Launch Date *

End Date *

Step 2 / 3

2. Offer Architecture

What are we selling and what is the conversion hook?

Core Offer *

Pricing & Discount Structure *

The “Irresistible” Hook *

Thresholds & Upsells *

Step 3 / 3

3. Psychology, Targets & Assets

Define buyer logic, constraints, and financial KPIs.

Target Persona *

Pain Point (Push) & Dream Outcome (Pull) *

Total Media Budget (€) *

Target CPA (€) *

Target ROAS *

Brand Constraints (“DO NOT” List) *

Final Check

Review Your Campaign Brief

Please double-check the payload details before triggering the AI workflow.

1. Fundamentals

Client:

Campaign:

Objective:

Timeline:

Business Logic:

2. Offer Architecture

Core Offer:

Pricing:

Hook:

Upsells & Thresholds:

3. Targets & Constraints

Persona:

Budget: €

Target CPA: €

Target ROAS:

Psychology:

Constraints: